Design Process Innovation Symposium

The A+D Museum in Los Angeles was the site for the Design Process Innovation Symposium on 6 Dec 2008 from 10am to 6pm. I was a “featured speaker.” The organizers at Gensler wrote:

Innovation affords designers new opportunities from idea generation to product manufacturing, while expanding the relevance of their design product and confronting the issues presented by a changing world. While today’s designers have at their disposal powerful digital design software and fabrication machines, technology is just one aspect of a wider process revolution being driven by globalization, compressed time-to-market, ecological sensitivity and increased sophistication in consumer taste. This symposium brings together experts from a variety of design disciplines to analyze trends, share ideas, and look at the future of the design process.

Despite the generic description, it was a great event. I particularly enjoyed the presentations by Gaston Nogue (Ball-Nogues) and Elena Manferdini (Atelier Manferdini). The complete lineup is posted at Gensler’s website.

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